Let's chat
about
women’s health

 
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Getting reproductive health information can be uncomfortable

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A trusted, discrete and easily accessible reproductive health resource is needed

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Lily is an interactive mobile chat that builds a personal relationship with each user and provides relevant health information

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  • Trust building - Using behavioral design, supportive and conversational two-way messages build trust over time.
     

  • Accessible - Mobile communication channels that customers already use in daily life.
     

  • Relevant - Useful information shared at useful times based on data points collected over the course of the long term relationship with the customer.

 
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Lily serves women with different sexual and reproductive health interests

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Edith - 18

Doesn’t want her periods to get in the way of doing well in school.

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Faith - 23

Pregnant with her first baby and has many questions.

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Sofia - 33

Proud mother. Doesn’t want another child right now.  

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Dora - 28

Has focused on her career and is now ready to start a family.

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